Services > Strategic Partnerships
We build healthy and long-lasting strategic partnerships between Chinese and European firms on complex topics involving intellectual property and technology transfer challenges.
We provide a comprehensive range of services across the value chain of establishing and maintaining strategic partnerships:
Our two key competitive advantages
(1) We bring a unique blend of Sino-European bicultural background, identity, and set of values to the table which builds and maintain trust between the parties
(2) We understand the underlying business, technical and legal topics at stake AND we speak the language while embracing the two different cultures. We identify areas of misunderstanding and conflict early on and help both parties revealing hidden value and reach agreement
" If you talk to a man in a language he understands, that goes to his head. If you talk to him in his language, that goes to his heart. "